
Project Title: Cindependent Film Festival
Category: Film
Date: 2025
Category: Film
Date: 2025
Concept Overview: This mood board was developed to visually communicate the core direction of 2025 Cindependent. It brings together textures, colors, typography, imagery and emotional tone that collectively represent the desired aesthetic and conceptual vision. The board serves as an inspirational foundation, guiding the creative process from ideation to final execution.
Visual Language: Key themes include minimalism, bold contrast, natural elements, futuristic motifs. The color palette centers on brand colors of red, yellow and dark grey, chosen to evoke desired emotions or brand attributes. Textures and materials to suggest ambience, mood, or tactility.
Purpose & Application: This mood board was used to align team vision, support client presentations, and direct design choices across branding collateral, interior layout, product design. It ensures consistency and cohesion while leaving room for creative evolution.
Reflection: The mood board successfully captured the intended tone and became a key reference throughout the project. It clarified the direction early on, streamlined decision-making, and enhanced collaboration with stakeholders.